Title: Marketing Manager
Location: Minneapolis, MN (Hybrid 3 days on site)
Compensation: $40.00 – $46.40/Hour
Duration: 5+ month contract
Work Requirement: US Citizen, GC Holder, or Authorized to work in the U.S.
We are seeking an experienced marketing contractor to join the PCS Digital Marketing team as a Marketing Manager, focusing on credit card deepening campaigns across our consumer and business banking segments. This role will ensure seamless execution of ongoing initiatives, develop campaign strategy, manage creative development, and support strategic testing and reporting.

Key Responsibilities:
• Campaign Management: Develop and manage execution of deepening campaigns to drive card acquisitions among customers. This includes managing creative development, routing for compliance, and coordinating with analytics and email teams for deployment.
• Targeting Strategy: Refine and implement targeting logic based on customer engagement metrics and business priorities. Collaborate with stakeholders to adjust criteria and timing as needed.
• Aprimo Workflow Oversight: Manage Aprimo tasks including approvals and prioritization. Coordinate with internal partners to ensure timely execution.
• Reporting & Analysis: Maintain and update reporting dashboards. Analyze campaign performance and provide actionable insights
• Cross-Functional Collaboration: Work closely with Compliance, Analytics, Deposits, and Business Banking teams to align messaging, offers, and timing across channels.
• Process Documentation: Maintain and update process documents, process, guides, and campaign histories to ensure knowledge continuity.

Qualifications:
• 5+ years of experience in marketing, preferably in financial services or regulated industries.
• Strong understanding of CRM systems, campaign automation, and segmentation strategies.
• Experience with Aprimo or similar marketing workflow tools.
• Excellent project management and communication skills.
• Ability to work independently and manage multiple priorities in a fast-paced environment.
• Bachelor's degree

Preferred:
• Experience with deepening or cross-sell strategies within a financial services organization
• Proficiency in interpreting campaign performance metrics and translating them into strategy.
• MBA 
Our benefits package includes: 

• Comprehensive medical benefits
• Competitive pay
• 401(k) retirement plan
• …and much more!

About INSPYR Solutions
Technology is our focus and quality is our commitment. As a national expert in delivering flexible technology and talent solutions, we strategically align industry and technical expertise with our clients' business objectives and cultural needs. Our solutions are tailored to each client and include a wide variety of professional services, project, and talent solutions. By always striving for excellence and focusing on the human aspect of our business, we work seamlessly with our talent and clients to match the right solutions to the right opportunities. Learn more about us at inspyrsolutions.com.
 
INSPYR Solutions provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, INSPYR Solutions complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.
 
 

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